Navigating the Future of International Enrollment Management: Insights and Strategies

This scholarly volume examines the shifting dynamics of international student enrollment within an increasingly complex global higher education. Drawing on contributions from experienced practitioners and researchers, this work addresses critical themes, including international branch campuses, transnational education models, data-informed decision-making, student success, and institutional transformation. Through evidence-based analysis and case studies from diverse contexts, the book offers actionable strategies for fostering ethical, inclusive, and sustainable enrollment management practices. It serves as an essential reference for higher education leaders, enrollment professionals, and policymakers committed to advancing global engagement in a time of rapid change.

Editors
Clay Harmon and Krishna Bista

OPEN ACCESS BOOK | CC BY-NC-ND
Open access editions of this book can be accessed here.
The open access edition of this book is freely available to readers worldwide and may be accessed, downloaded, and shared without charge through the publisher’s website and scholarly discovery platforms.

Order Print Copies: Hardcover | Paperback | Open Access Book (free)

A compelling framework that transforms international enrollment from a complex challenge into a strategic opportunity for global academic excellence.  Thomas Tinnefeld, PhD Professor of Applied Languages, Saarland University of Applied Sciences, Germany

A valuable resource for higher education administrators and scholars. John D Branch, PhD, EdD Professor of Business Administration, University of Michigan, USA

An essential resource offering innovative strategies and crucial insights for education leaders navigating international enrollment in today's rapidly evolving global landscape. Chunipha Poedloknimit, PhD Lecturer, Department of Public Administration, Western University, Thailand

A rich collection of perspectives that deepens our understanding of how to create supportive and globally connected learning environments for international students. Lu Lu, PhD Beijing Language and Culture University, China

In a rapidly changing world, Navigating the Future of International Enrollment offers both clarity and vision for building more inclusive, resilient, and globally engaged campuses. Drawing on diverse voices and practical experience, it inspires educators and policymakers to reimagine internationalization for the future. Thatcher A. Spero, PhD Professor of Education, Musashino University, Japan

With clarity and vision, the authors provide timely strategies that will guide institutions in navigating the evolving global enrollment landscape and highlight the central role of student success and well-being. Praveen Kumar Rudra, PhD Assistant Professor, University of Nebraska at Omaha, NE, USA

A thought-provoking volume that empowers education leaders to embrace diversity and innovation in global enrollment strategies. Sirirat Na Ranong, PhD, Assistant Professor, Faculty of Liberal Arts, Thammasat University, Thailand

Contents Introduction

Navigating the Future of International Enrollment Management

Chapter 1

Rethinking International Enrollment Management: Looking Inward to Support a Global Perspective

Chapter 2

International Branch Campuses and U.S. Universities: Global Enrollment Opportunities in a Changing World

Chapter 3

Transforming Business Education: A Management Information System as a Major in STEM to Attract International Talent

Chapter 4

A World Unbound: The Fusion of Trends Redefining International Education

Chapter 5

Using Data Wisely for International Enrollment Management

Chapter 6

From Home to Host: Challenges and Resilience in Cross-Cultural Transition

Chapter 7

Managing International Academic Collaboration in a Turbulent World: Swedish Perspectives

Chapter 8

Intentional Enrollment Management: A Scalable Approach to Student Success and Institutional Transformation

Chapter 9

A Niche in Transnational Higher Education: The Microcampus Model of the University of Arizona

Chapter 10

From Recruitment to Graduation: A Comprehensive Approach to International Enrollment Management